Adidas launch Blue Blast football boot collection

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  • Post published:January 20, 2017

Adidas Football has announced the launch of their new Blue Blast football boot collection, made available in South Africa.

The Blue Blast is launched under the ‘Stadium to Street’, with the street version of the boot now available for the first time ever in South Africa, as seen worn by Bidvest Wits captain Thulani Hlatshwayo and SuperSport United defender Morgan Gould.

Continuing the journey from the previous Red Limit pack, adidas South Africa will have the on-pitch laceless ACE 17+ PURECONTROL with the inclusion of cage and street adaptations.

Adidas South Africa head of football Adrian de Souza says that the initial idea of the launch was to design a boot collection for every type of player.

‘We’re proud to finally introduce our full ‘Stadium to Street offering for our football creators in South Africa. We pride ourselves in providing game-changing footwear for every type of player out there, whichever way they choose to play the game- be it on the pitch, cage or the street,’ de Souza said.

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The Blue Blast ACE 17+ PURECONTROL’s latest feature is an all-new Purecut Sock System. Designed to provide an optimal fit, the highly stretchable material helps lock the foot in place while adjusting to even the most complex movements. It features a 360 degree fully PRIMEKNIT upper to ensure zero wear-in time is required and is protected by an ultra-thin Non-Stop Grip (NSG) film to provide increased levels of grip.

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The Blue Blast ACE TANGO 17.1 TF Cage version is available in the same colourway as the on-pitch boot. It features ballistic nylon upper and black EVA strips above the heel’s BOOST to offer stability and energy return; it also has a rubber outsole for abrasion resistance, as well as a strong grip.

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The ACE 17.1 TR Street version features a blue colourway with pink details and is predominantly constructed with a PRIMEMESH material for a lifestyle-focused look. A TECHFIT colour coating covers the three stripes whilst a full-length BOOST midsole enhances the lifestyle look whilst offering energy return.