PUMA and French Ligue 1 football club Olympique de Marseille have announced an official long-term partnership that brings together two of the most passionate, authentic and ambitious brands in the football industry.
Effective 1 July 2018, PUMA will become the official partner of Marseille and the global technical supplier and official licensing partner of Marseille.
Marseille is among the most renowned football clubs in the world, with great support from its passionate fans. Through its 118- year-old heritage Marseille has won 32 major trophies, including one Champions League title in 1993. The new owner aims to make the club the future champion of French and European competitions.
Marseille joins an impressive roster of PUMA Football clubs, including Borussia Dortmund, Arsenal FC and reigning English champions Leicester City FC. The Football Associations of Italy, Switzerland, Austria and Czech Republic are also part of PUMA’s portfolio, as well as some of the world’s best players such as Antoine Griezmann, Olivier Giroud, Sergio ‘Kun’ Aguero, Cesc Fàbregas, Mario Balotelli, Hector Bellerin, Marco Reus, Julian Weigl and Yaya Toure, among others.
PUMA is defining itself as the clear game-changing football brand and the company and Marseille will work together to bring further innovation into the sports brand’s performance apparel range.
Bjoern Gulden, Chief Executive Officer for PUMA said: ‘We are very proud to become the partner of Olympique de Marseille. The club has a great tradition, great attitude, they play a fast and fun style of football, they have the best fans and the new owners have great ambitions and plans for the future. We think this is a great fit for PUMA and are really looking forward to this partnership.’
Jacques-Henri Eyraud, President at Marseille said: ‘OM will be the most important sports club for Puma in France and we have been very impressed by the will of its managers to actively support us on an international scale. It is a tremendous show of confidence for our ‘OM Champion Project’. This contract will provide us significant annual income required to allow us to achieve our sports objectives. It is the most important commercial contract in the history of the club.’
PUMA is one of the world’s leading sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet.
PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands to bring innovative and fast designs to the sports world.