Orlando Pirates have announced a new sponsorship deal with Korean electronics giant LG.
The electronics giant will add Pirates to its roster of soccer teams it sponsors – the Buccaneers will join the likes of Bayer Leverkusen‚ Fulham and Boca Juniors.
The Soweto Giants currently have 11 sponsorship ties with big brands after years of pursuing these types of deals to expand their brand.
‘The Orlando Pirates brand is synonymous with innovation and quality‚’ said the Bucs’ brand and sponsorship manager Joseph Bertrand on Wednesday.
‘It is through these principles of continuous evolution that this great brand is able to partner up with an equally innovative and quality brand in LG Electronics.’
As a part of the sponsorship, the club’s training facility at Rand Stadium in the south of Johannesburg will also receive a makeover.
‘The synergy between these two brands made it a natural progression for us to partner up with LG Electronics‚ as they perfectly complement the character of the club and our aim of being a world-class team.’
The club will also introduce a Fans Player of The Month award which is scheduled to commence at the beginning of the 2018-19 premiership season. Here the club’s supporters will be given an opportunity to vote online for their favourite player.
The winning player will be awarded the latest LG V30+ smartphone‚ while one lucky voter will win themselves an LG and Orlando Pirates hamper.
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